Learn more about the Big Ocean Button Challenge HeroX and meet some of the winners at the Rising Tide Summit on March 28th and 29th.
A wealth of ocean data has been and is being collected. Many of the datasets are open, yet very few are being used for resource management, business, or conservation. Most businesses, let alone individuals, do not have the time or ability to translate ocean data into actionable information, yet large industries and millions of people rely on the ocean for their livelihoods and well-being.
So long as ocean data remain disconnected from services that people and markets can use, we will be unable to engage the numbers of actors needed to address critical ocean challenges. Data collection is not evenly distributed across the ocean — some regions are in need of data acquisition, a need that could be addressed through the development of demand for data services, which will in turn drive demand for data collection tools. Overall, there is a market failure for meaningful data services, and the time is ripe for market development.